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Green business

Green business tips to help ethical, sustainable, purpose-driven businesses grow, prosper and innovate 

bcorp ethical business

What does B Corporation mean, and how can it protect your business?

Opening a business up to shareholders comes with a lot of opportunity. Investors can accelerate the growth of a company, provide capital for expansion, and lead to a more robust operation. There are some downsides to conventional corporations though. The biggest of these is that the shareholders become responsible for the future of the company, at the very least to… Read More »What does B Corporation mean, and how can it protect your business?

consumer sustainability

Top consumer sustainability and environmental trends to watch in 2021

Seek and you shall find. Consumer searches for the term “sustainability” are rising, according to Google.  As consumers are significantly more interested in sustainability, expect brands to respond to their changing behavior. Consumer attitudes towards sustainability Google further reports people are not only looking for sustainability, but they are drilling down past sustainability into specific search terms like “recycled,” reflecting… Read More »Top consumer sustainability and environmental trends to watch in 2021